While having a great sales page is very important in internet marketing, what is vital is getting traffic to that sales page. The best sales copy in the world is useless if no-one reads it. There has been much written about SEO strategies and using Web 2.0 content sites to help build your traffic, so this article will focus on a more demographic-specific form of traffic building:
1. Think viral. Where's your backend product?
2. You MUST have high quality, unique content if you want long-term, free search engine traffic.
3. Keep ADDING fresh, relevant, useful content.
4. Add sticky content.
5. Choose a memorable domain name.
6. Make your domain name easy to read - especially if you are developing website with Non Open Source technology
7. Use appropriate keywords in your image file names.
8. Do REAL keyword research.
9. Try different page titles experiment.
10. Social networking.
11. Submit to the main & niche directories.
12. Distribute USEFUL articles to article directories.
13. Write articles directly for other sites.
14. Publish articles on your site and invite other sites to publish them on their sites, with a link to you.
15. Submit articles to newsletters which are archived online.
16. Submit brief hints to newsletters and blogs.
17. Include keywords in your online profiles.
18. Get one-way links and a few reciprocal links.
19. Publish a lively, useful newsletter.
20. RSS: Make it easy for people to read your blog.
21. Post free ads on forums which allow it.
22. Submit your newsletter to newsletter directories.
23. Find new topics in your logs - and where your traffic is coming from.
24. Publish a mini-course.
25. Write testimonials that are worth using.
26. Make helpful posts in forums.
27. Make useful posts to email discussion lists.
28. Effective PPC advertising.
29. Write keyword-rich press releases.
30. Create a lively blog or blogs.
31. Remove broken links.
32. Create deliberate "link bait".
33. Add a classified ads section to your site.
34. Use reliable web hosting.
35. Be outrageous or controversial.
36. Analyze and tweak your internal linking.
37. Add a forum to your site.
38. Write free reports or white papers.
39. Offer to be a columnist.
40. Offer to moderate a section of a forum.
41. Make it easy for people to make you famous - tag your blog.
42. Upload your photos. Tag your photos.
43. Syndicate your material.
44. Position yourself as a personality or expert.
45. Try offline advertising.
46. Place a link in Yahoo! Answers "sources".
47. Get links from AdSense.
48. Add thoughtful comments to blogs.
49. Create your own fan club.
50. Buy ads in newsletters.
51. Attract new audiences with your own podcasts.
52. Buy text links - carefully!
53. Advertise in less obvious places.
54. Create downloadable software.
55. A signature file IS important - honest!
56. Email This Page to a Friend.
57. Add to Favorites.
58. Join business associations which list members' sites online.
59. Start an affiliate program.
60. Chase new fads and hot topics.
61. Make it easy for reporters to write about you.
62. Use gimmicks.